On January 5, 2018, the 2017 work summary and New Year's work plan meeting of various functional departments of An'an International was held at the business center of the group company. The main responsible persons of various functional departments of An'an International · An'an Beauty and Health Products Co., Ltd. and Mengsha Beauty and Cosmetics Co., Ltd.: Lu Feng, General Manager of An'an Marketing Center, Lin Nanyan, Deputy General Manager of An'an R&D Center, He Zhongdong, Deputy General Manager of An'an R&D Center, Li Jianzhou, Manager of An'an Production Manufacturing Center, Guan Yonghong, Deputy General Manager of An'an Management Center, Zhu Huirong, Deputy General Manager of An'an Procurement Center, Wang Xiulian, Deputy General Manager of Mengsha Company, and Li Ping, OEM Department Xie Cancheng, the manager of the storage and transportation department, Yu Yinglin, the manager of the finance department of the group company, Yang Gusheng, the manager of the advertising department of An'an Market, Zhu Yan, the manager of the management department, Cen Limei, the manager of the production department of Mengsha, Shi Yong, the quality director, Zhou Jian, the technical director, Wu Shuchao, the R&D manager, Chen Xiaogang, the procurement director, and He Huixiong, the director of administration, all gave comprehensive summaries and reports on their work plans for the past year and the new year at the meeting. In line with the spirit of "seeking truth and pragmatism" and the attitude of "seeking truth from facts", each department is able to share the highlights and achievements of the work during the Chinese New Year with everyone in their reports. At the same time, they are not afraid to expose their shortcomings and conduct a profound analysis and reflection on the shortcomings and problems that have existed in the past year. Chen Zhigang, Chairman of the Group Company, Chen Zhihao, Chairman of the Board of Directors, Chen Shaochang, Deputy General Manager of An'an Beauty and Health Products Co., Ltd., and General Manager of Mengsha Company attended the meeting and carefully listened to the work reports of various departments.
Chen Shaochang, Deputy General Manager of An'an Beauty and Health Products Co., Ltd. and General Manager of Mengsha Company, gave important instructions and requirements for the New Year's work of each department at the meeting.
In his concluding speech at the meeting, Zhihao, the President of the Group Company, pointed out that in the past year, in the increasingly fierce competition in the cosmetics market environment, all employees have focused on the business goals set by the company at the beginning of the year, worked together, explored and made progress, guided by the business policy of "seeking truth and pragmatism, innovation and change, promoting enterprise development through technology, and stabilizing construction and development", and under the guidance of the leaders of various companies and centers With the joint efforts and cooperation of various departments and all employees, 117% of the annual sales assessment tasks were completed, maintaining a steady growth compared to last year. This is the result of all employees being down-to-earth, diligent, and hard-working.
President Chen Zhihao also conducted a specific review and summary of the past year's work from various aspects such as company marketing, OEM, production, supply, technology, quality control, management, storage and transportation, finance, etc.
In 2017, the marketing center focused on key customers and markets, breaking through single product sales, tapping into the potential of the internet, further optimizing customer groups, and fully leveraging the advantages of a complete range of safety and security categories. The successful implementation of large-scale promotional activities in chain stores and the West Coast Tour of the United States manufacturer networking activities tailored to local conditions, diverse forms, and unique features not only maintained sufficient stickiness in the existing high-quality customer base. At the same time, the incremental development of high-quality customers has also played a significant role in driving sales, and the brand influence of Anjin Pure Olive essence has been further consolidated and improved.
In terms of e-commerce, through the restructuring of organizational structure and personnel, improvement of processes and regulations, implementation of new incentive measures, and training in professional knowledge in the past year, e-commerce made a qualitative leap in 2017, completing 200% of sales tasks, an increase of 141% compared to last year. Created the best sales performance since the establishment of e-commerce.
In terms of OEM, through the vigorous development of well-known domestic and foreign brands and characteristic customers, the performance is impressive, and the processing output has increased by 222% year-on-year; The sales revenue has increased fivefold compared to last year, gradually establishing Mengsha Company's leading brand position in the cosmetics processing industry.
In terms of production, through equipment improvement, the introduction of highly automated and precise production equipment and resources has been fully integrated, further improving production efficiency, optimizing the production environment, and ensuring the planned needs of the company's independent brand and OEM processing customers.
In terms of supply, in the context of price skyrocketing caused by environmental storms, we adhere to the principle of "price comparison procurement, competition from multiple suppliers, and optimal quality and price", timely understand market information, price trends, search for raw materials and suppliers from different origins, strive for more bargaining power, and ensure the supply of raw material packaging materials.
In terms of technology, while doing a good job in the research and development and upgrading of new products for the company's independent brand and OEM, we have further optimized the existing product formula and anti-corrosion system to ensure that the products meet the latest laws and regulations and customer requirements, improve product quality and core competitiveness. At the same time, we have also achieved gratifying results in the construction of science and technology lines. The marine project jointly developed with the South China Sea Institute of Oceanography, Chinese Academy of Sciences, and the "scientific and technological innovation platform for the integration of production, teaching and research of marine biological cosmetics" have been accepted. The relevant acceptance materials for the "Academician Workstation Project" have been prepared and accepted. We have completed the application work related to the National Invention Patent Award, and the "Cosmetics Containing Marine Shellfish Active Peptides and Its Preparation Method and Application" jointly developed with the South China Sea Institute of Oceanography, Chinese Academy of Sciences, has won the 19th "China Patent Excellence Award".
In terms of quality control: through continuous learning and research on new instruments, continuously improving inspection items, updating inspection methods, and improving quality control inspection standards; Whether it is the production process or the incoming inspection process, we will increase sampling efforts, take quality as the standard and problem oriented, and strictly control quality.
In terms of management, actively respond to and closely cooperate with environmental protection rectification work of government departments at all levels, follow up on wastewater and exhaust gas detection and sewage treatment. At the same time, by continuously improving relevant systems and a series of expansion activities, we aim to build team centripetal force and cohesion.
In terms of storage and transportation, with the aim of "safety, smoothness, quality, and efficiency", strengthen communication and coordination, and readjust the planning of logistics companies. Strengthening driver safety awareness education has ensured safe driving without accidents throughout the year, ensuring the reasonable utilization of storage, smooth logistics transportation, and smooth arrival of goods.
While acknowledging the achievements of various departments, President Chen Zhihao also listed 14 prominent problems in the past year in his speech, and "hoped that everyone can pay attention to the existing problems, be good at identifying and discovering their own shortcomings, and through the problems, reorganize and adjust the omissions in the workflow, in order to do our work in all aspects better next year.".
In his speech at the meeting, Chen Zhigang, the Chairman of the Group Company, succinctly summarized a few words: Thank you all for your hard work throughout the year. In the new year, we need to continuously improve and perfect our work in all aspects, ensure quality at all levels, comprehensively enhance the core competitiveness of our brand products, and make every effort to build a model factory for the industrial park of the group company.
A new year means a new starting point, new opportunities, and new challenges. All key members of An'an International attending the meeting will deeply understand the spirit and essence of the meeting, strictly follow the New Year's deployment of the board of directors of the group company, summarize the gains and losses of the past, actively take action, lead their respective teams, and work hard for a better tomorrow of An'an International with more enthusiasm and higher fighting spirit!
